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Pureplay

Pureplay Archives

Why StockX is a modern day Sotheby’s

StockX provides an accessible platform to buy and sell unique streetwear products and some coveted items are proving to ...

How Adorn Cosmetics carved out a niche in luxury organic skincare

Adorn Cosmetics founder Briony Kennedy discusses the brand’s eco-refill program and what its online transformation looks...

Zero Co seeks $4.3m via crowdfunding to drive global expansion

Refillables start-up Zero Co is calling on the public to help accelerate its mission to tackle the global plastic waste ...

Meet the Aussie e-commerce aggregator that aims to be a unicorn in 18 months

The online marketplace boom has given rise to a new type of retail business, the e-commerce aggregator. And Una Brands i...

Japan’s Metaphor boosts profile with global online store

The e-commerce website will be available in English, Simplified Chinese and Japanese, offering free shipping globally.