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Pureplay

Pureplay Archives

How Shein’s social media tactics have won over ‘eco-conscious’ Gen Z

Chinese fast fashion retailer Shein continues to dominate the shopping charts, despite questions over the ethics of its ...

Meet Missfresh, the Chinese grocery retailer offering 30-minute delivery

Speedy delivery is the name of the game for supermarket retailers all over the world right now, as major chains invest i...

VIDEO: Meet the startup helping people ditch single-use sanitary pads

LastObject has a mission to eliminate single-use products by making even better reusable alternatives. In this video we ...

Former L’Oréal Australia MD goes all in on natural skincare

Mark Tucker ran L’Oréal Australia for years. Now he's tapping into the clean beauty boom with the upcoming launch of hem...

India’s used-car online retailer Cars24 rides into Australia

Cars24 claims to be the first entirely online used car buying experience in the country, allowing shoppers to make a pur...

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