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Pureplay

Pureplay Archives

Nappies, hip-hop and millennial CEO goals: A chat with Djordje Dikic, Tint

We chat with millennial CEO Djordje Dikic about why he named the paints in his business after hip-hop songs and how he t...

Just Kitchen brings Another Wing brand into Asia

Launched last month by Reef in collaboration with DJ Khaled, Another Wing is the first restaurant concept to have launch...

Boohoo launches in five Asian markets

UK-based fashion e-commerce player Boohoo is expanding its presence into five Asian markets, chasing Asia's booming onli...

Missfresh to expand Intelligent Fresh Markets to 20 Chinese cities

Launched in the latter half of last year, Missfresh’s Intelligent Fresh Market is available across several cities, inclu...

Why All Shades Matter wants to be known as a brand for people of colour

Inclusive beauty brand All Shades Matter is flipping the script on foundation. While most makeup brands tend to launch w...

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