Data & analytics
FollowData & analytics Archives
Tmall seeks to boost engagement with Chinese Gen Z luxury consumers
High-end Chinese e-commerce platform Tmall Luxury has implemented new features to boost its brands’ appeal for Gen Z con...
Why marketers rightly care about identity
Retail marketers’ jobs just got harder, with eMarketer forecasting a 2.6-per-cent dip in retail sales in Asia-Pacific th...
Top Chinese retailtech enterprises revealed
Notable Chinese retailtech firms are small in size, heavy on IT personnel, and largely located around the Beijing-Tianji...
Asian online shoppers are visiting more sites before buying; spending more
Savvy Southeast Asian consumers are shop-hopping across 5.2 online sites before making a purchasing decision, up from an...
Covid-19 fuels breakthrough in Hong Kong e-commerce
The popularity of e-commerce has risen in Hong Kong as a result of the coronavirus pandemic, despite the market’s long s...
Why marketers need first-party data plus…
Before Covid-19, digital advertising for retail followed a pattern: marketers relied on a familiar set of audience defin...
Hummingbird Analytics Cloud Solution: your BI assistant
Explora Consulting, creator of the Hummingbird Analytics Platform, has announced its July release in 2020.
Apparel retailer Bossini reveals customer data hack
Hong Kong-based apparel retailer Bossini says its database of loyalty programme members and online customers was hacked ...
Research shows shoppers still buying apparel despite Covid-19
Consumers are still buying apparel despite the impact of the coronavirus pandemic, according to new data released by int...
Datalogic Memor 20: Best in class PDA for tough enterprise challenges
Sponsored: Introducing Datalogic’s newest PDA.
Events
