Boston Retail Partners Archives - Inside Retail Asia

How retailers use Pokemon Go to connect with consumers

How retailers use Pokemon Go to connect with consumers – cashing in on augmented reality.

Three tips to block hackers

The threat to retailers’ data security has never been higher – but there are effective means to reduce the risk of being hacked. Between April and June of 2014, the US retail sector was the worst-affected of all industries in data breaches with 145 million records or 83 per cent of the total records compromised. On an average, this has cost retailers $195 per record apprehended, according to Boston Retail Partners research. BRP has published a white paper (download it free here) to addr…