GapMaps Archives - Inside Retail Asia

Retailers can now use micro-level insights to develop store-location strategy

A huge number of global retail brands including Dominos, KFC, Starbucks and many more are using location intelligence to develop their store-location strategy.

Retail giants trust Mobile Device Data for network planning and catchment analysis

Retailers have found a new way to conquer the challenge of limited data availability in many Asian markets by using Mobile Device Data.