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lingerie Archives

Exclusive: Honey Birdette founder goes from panties to pups and powersuits

Eloise Monaghan has farewelled the brand and is back in startup mode, working on two new retail ventures.

Bravo for Brava: How the lingerie brand is changing the game for D+ cups

Mother-daughter duo Lin and Maxine Windram, founders of Australian brand Brava Lingerie, are on a mission to offer the b...

Let’s get physical: Rihanna takes lingerie brand Savage X Fenty offline

Known for its inclusive sizes, daring cuts, diverse models and livestreamed fashion shows, Rihanna’s popular lingerie br...

How Kim Kardashian’s Skims is taking on physical retail

Here's why the hugely popular shapewear brand, Skims, is ramping up its bricks-and-mortar presence around the world.

Playboy owner to acquire Aussie lingerie brand Honey Birdette

PLBY Group will pick up the racy lingerie brand for approximately US $333 million, as it moves into further internationa...

Victoria’s Secret has dumped its Angels, but is it too little too late?

Instead, the supermodels have been replaced with a diverse range of women ranging from activists to entrepreneurs and sp...

DeBra’s founder shares learnings from 25 years in the biz

Debra Kinney shares how the industry has evolved since she started out all those years ago, her efforts to be size inclu...

Indian lingerie model, 52, hopes to inspire inclusivity, change

Geeta J, a former teacher who took to modelling when she turned 50, says she wants innerwear companies in India to be mo...

Honey Birdette forges ahead with global expansion plans

Honey Birdette isn’t letting a pandemic slow down the growth of its international store network.

VIDEO: What we learnt working from Australia’s biggest brands

Ex-Mecca staffers Sophie Hopkins and Bianca Robortaccio have just unveiled their online undies business, For Your Bits. ...