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O2O

O2O Archives

How Taobao became Southeast Asia’s go-to for home and furniture

Just two years ago, Taobao took the leap and expanded its home and living category offline, establishing two physical st...

China O2O market grows beyond discount focus

The China O2O market is quickly evolving beyond its focus on discounts, deals and promotions.

Featured Asian store: Septwolves, Xiamen

The new Chinese menswear brand Septwolves flagship in Xiamen offers a “stereoscopic fashion experience”.

Septwolves flagship merges art, fashion

The new Chinese menswear brand Septwolves flagship in Xiamen offers a “stereoscopic fashion experience”.

Kakao launches Hair Shop O2O

Kakao, the Korean internet pioneer, has  selected ‘Hair Shop’ as its first O2O (online to offline) business in the beaut...

O2O commerce is generating real money in China

O2O commerce GMV grew 38 per cent last year as Chinese consumers became increasingly enthusiastic about using smartphone...

Marina Bay Sands launches exclusive digital offer

The Shoppes at Marina Bay Sands is offering exclusive online-only products which customers can reserve online before buy...

Sasa.com set to flourish

Hong Kong beauty products retailer Sa Sa believes Sasa.com and O2O represent huge opportunities in the tight retail clim...

Travel Cloud will link retailers with mainland shoppers

Two technology companies are teaming up to create Travel Cloud, a mobile internet service providing tourists to Hong Kon...

O2O rising in China

More and more large companies are implementing O2O (online to offline) strategies on a large scale in China. O2O commerc...