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Reebok

Reebok Archives

Reebok adaptive range designed for people with restricted mobility

"We created the Reebok Fit to Fit adaptive footwear collection to champion Reebok's mission of inspiring human movement ...

Slam dunk: Brand Collective sees big basketball opportunity for Reebok

Australian fashion business Brand Collective has become Reebok’s official local distributor.

LF secures South Korean distribution rights for Reebok

“With more than 40 years of experience in the fashion industry, we are poised to expand Reebok’s presence across the reg...

Central Retail becomes Reebok’s sole Thai distributor

CRC Sports plans to expand Reebok's network to more than 100 locations this year.

Behind the breakup of Adidas and Reebok

As ABG takes the reins of sportswear brand Reebok, former Nike EMEA business unit lead Rosanna Iacono shares her predict...

Adidas sells Reebok to Authentic Brands

Authentic Brands has cemented its position as a major player in American retail after the “massive acquisition” of Reebo...

Authentic Brands Group lodges bid for Reebok – report

At least two other international sports apparel companies are working the numbers on Reebok, according to Reuters: South...

Adidas expects strong rebound, takes Reebok hit

German sportswear maker Adidas AG predicted a strong rebound in sales in 2021, particularly in China, the rest of Asia a...
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Why has Adidas set Reebok free? Here’s what went wrong

The original plan was for both brands to fend off the dominance of Nike, but it didn’t quite work out.

Adidas starts formal process of quitting struggling Reebok

A banking source said the business could be worth around US$1.2 billion.