Shinsegae Duty Free Archives - Inside Retail Asia
A three-day Kiehl’s Seoul pop-up store was unveiled on Saturday, drawing several of South Korea’s most famous KoLs and incorporating multiple digital touchpoints and VR.
A Rihanna makeup class was held at Lotte World Towerin partnership with Fenty Beauty
A 30.9 per cent leap in sales resulted in a record US$10.6 billion in revenue for the Korean duty-free industry last year.
Shinsegae Duty Free has launched Han Soo, a space for visitors to experience traditional Korean handcraft.
Shinsegae Group says it will invest 4.1 trillion won ($3.4 billion) this year and hire 14,400 new staff to expand its retail business and revitalise the “sagging domestic economy”.