The top 5 shopping apps in March 2020
The world’s top 5 shopping apps globally hit 26.9 million downloads in March, according to data gathered by LearnBonds. Android users accounted for more than 90 per cent of that number.
At the top of the list was Wish. First launched in 2010, the e-commerce unicorn Wish has grown to become one of the leading shopping apps in the world. Today, it has more than 500 million users who use the platform to buy and sell goods, helping its revenue double repeatedly in recent years.
With $11 billion in market value, Wish ranked as the 11th largest unicorn in the US. Also, the 2019 data showed it ranked as the fourth-leading shopping app globally for cross-border purchases, with an 11-per-cent market share.
During the coronavirus lockdown in March, the popular shopping app was downloaded 7.38 million times, revealed the Statista and Priori Data survey. With 6 million downloads, Google Play generated more than 80 per cent of that amount. iPhone users downloaded the app 1.38 million times in March, ranking it as the third-leading shopping app in the App Store.
AliExpress racks up 6.5 million downloads and 532 million unique visitors
With 6.5 million downloads in March, Alibaba Group’s consumer e-commerce giant AliExpress ranked second among the top 5 shopping apps worldwide in March. Statistics show Android users generated the most significant share of that amount or more than 5.4 million downloads.
Last year, AliExpress was the second most-used shopping app for cross-border purchases, with a 20 per cent market share. However, with coronavirus lockdown rules in place and millions of consumers turning to online shopping, the last few months have seen a surge in the number of people shopping on AliExpress. As one of the most popular online retail websites in the world, AliExpress had 532 million unique visitors in March, (Source: Statista and SEMrush data).
With 5.1 million downloads in the same month, Amazon ranked as the third most-downloaded shopping app globally. Around 75 per cent of that amount – or 3.82 million downloads – were made via the Google Play Store. However, the online retail giant is the top of the most-used shopping platforms globally, with 4.06 billion unique visitors in March. In comparison, the combined number of unique visitors of its six largest competitors, eBay, Apple, Walmart, Rakuten, Samsung.com, and Apple.com, amounted to 3.85 billion.
In his annual letter to shareholders, Amazon CEO Jeff Bezos said: “One thing we’ve learned from the Covid-19 crisis is how important Amazon has become to our customers. In March, we opened 100,000 new positions across our fulfillment and delivery network. After successfully filling those roles, we announced we were creating another 75,000 jobs to respond to customer demand. These new hires are helping customers who depend on us to meet their critical needs.”
The recent data showed Amazon’s market capitalisation jumped to over $1 trillion, with the stock price rising from $1800 at the beginning of March to over $2409 last week. Also, Amazon customers reported spending around $11,000 per second on its products and services last month.
Statistics show Lazada and Club Factory ranked as the fourth and fifth most-downloaded shopping apps in the world, with 4 million and 3.98 million downloads in March, respectively.