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Customer

Here’s why Gen Z hates your brand
No generation has been as influential as Gen Z consumers. Image: Bigstock.
Pureplay

Here’s why Gen Z hates your brand

In 2019, Generation Z surpassed Millennials as the most populous generation, currently making up 32 per cent of the 7.7 billion humans on the planet. Here in Australia, those born between 1995 and 2010 make up...
Opinion: What’s the point of physical stores now?
Why marketers rightly care about identity
VIDEO: Say hello to the world’s most inclusive brand, Universal Standard
IDC guides retailers on leveraging payments in Singapore digitisation push

Customer Archives

The inside of a clothing store.
Store design

Opinion: What’s the point of physical stores now?

There's an opportunity to define the post-pandemic experience and stand out from the crowd, with new ways to make shoppi...
A woman in a grocery store with a face mask pushing a trolley.
Customer

Got a case of Covid in your store? Here’s what to do

When a Covid-19 case hits a retailer, it’s all too easy to go into panic mode and stick your head in the sand. You need ...
A group of diverse women from different backgrounds wearing white t-shirts and jeans.
Pureplay

VIDEO: Say hello to the world’s most inclusive brand, Universal Standard

Universal Standard co-founder Alex Waldman discusses women’s relationships with their bodies and how the brand is empowe...
A sales assistant at the cash register.
Customer

Opinion: No going back for consumer brands

The pandemic has changed consumption for at least the next decade. Here’s how your business can adapt to the new normal.
IDC unified commerce

IDC guides retailers on leveraging payments in Singapore digitisation push

IDC reveals that the top priority for Singapore retailers is to optimise customer journeys across multiple channels.