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Boohoo and the cries of celebrity-driven “eco-conscious” campaigns
UK-based fast fashion brand Boohoo recently announced that it had tapped US celebrity and influencer Kourtney Kardashian as its "sustainability ambassador" and launched a "sustainability journey" campaign that...
Fashion & accessories Archives
More than a founder, Calla Lily’s Emily Tan is a “jewellery therapist”
At Calla Lily, the company specialises in capturing memorable moments and personal stories through its fine bespoke jewe...
Loewe names K-pop group Nmixx and actress Tang Wei as ambassadors
The brand appointed the 22-year-old Chinese actor Wu Lei as its brand ambassador earlier this year.
Reliance Retail launches new fashion department store format
The first Reliance Centro store, spanning 75,000sqft, has opened its doors to the public in Vasant Kunj, Delhi.
Studio Nicholson opens its first independent store in Asia, in Korea
The brand’s founder and creative director Nick Wakeman took a hands-on approach to designing the new store.
Meet the former lawyer behind modern lingerie brand Forever and a Day
During Covid, Apryl Yii left her day as a lawyer to work on her lingerie brand, Forever and a Day full-time. Here’s how ...
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