Marketing Archives - Inside Retail Asia

Dairy Farm, Jardine & Hang Seng Bank launch joint rewards programme, Yuu

Hong Kong’s Dairy Farm Group and partners Jardine Restaurant Group and Hang Seng Bank have launched a loyalty programme covering more than 10 retail brands, called Yuu Rewards.

DTC is now a sustainable alternative retail strategy, says GlobalData

Direct-to-consumer (DTC) retail models are coming to light as a dependable strategy following on from the coronavirus era, according to new research by GlobalData.

‘Identif-eye’ chart reveals the mood of masked customers – from their eyes

UK startup Uncrowd has released a downloadable eye mood chart ‘Identif-eye’ to help businesses judge the mood of their customers wearing masks.

Owndays partners with Wagyumafia to launch new eyewear range

Eyewear retailer Owndays has launched a new sunglass range branded Chateaubriand in collaboration with restaurant brand Wagyumafia.

Craze for Starbucks Korea’s reward items appears unstoppable

Amid the hype for Starbucks Korea’s small suitcases offered under its reward programme, customers’ competition to get camping chairs, another promotional item, ran high this week ahead of an end to the seasonal event.

McDonald’s makes swimwear from plastic straws

McDonald’s Austria has introduced a swimwear range made from plastic straws – and McDoanld’s in India collaborated on a ‘saucy’ range of shoes with Adidas.