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Why Ben & Jerry’s activism lead Chris Miller has the “best job in the world”
Ben & Jerry’s is passionate about driving change. Image: Ben & Jerry’s.

Why Ben & Jerry’s activism lead Chris Miller has the “best job in the world”

“I believe I have the best job in the world,” said Christopher Miller, global head of activism strategy at Ben & Jerry’s.  “I see myself as a campaigner that works inside of a for-profit ice cream ...
How D2C brands tell customers a new story
Australia Day: A marketer’s dream or a PR crisis waiting to happen?
How the Apple vs Facebook data wars will impact you
The art of brand storytelling

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Volkswagen adopts new sales model in Mainland China

VW is set to break industry norms in the way it markets EVs in Mainland China.