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How Sephora is tackling racial bias in retail

Failure to address racial bias and unfair treatment of individuals can ultimately cost retailers a great deal, according to Sephora chief marketing officer Deborah Yeh. “This is a call to the entire retail industry,” said Yeh, who discussed Sephora’s inclusive retail strategy last week at the Commerce Next Marketing Summit Series. “If we can, as an industry, obsess about things like page load time, cart abandonment and search engine optimisation, we surely have enough time and energy

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