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Meet the woman behind Vietnam’s fast-growing King Coffee

An untold number of coffee shops across the globe have temporarily or permanently closed at the height of the pandemic but Vietnam’s TNI King Coffee has bucked the trend, opening its first store in the US early this year and pushing forward with expansion plans. “Many businesses were affected during the pandemic, but we saw that there was still a huge opportunity for expansion,” TNI King Coffee founder and CEO Le Hoang Diep Thao told Inside Retail. “We saw a rapid increase in the busines