Introducing The Edit: Australia’s new “cutting edge” store of the future

The Australian Fashion Council (AFC) and Afterpay have collaborated with Vicinity Centres to unveil The Edit, an experiential retail space celebrating local designers and the latest in-store technology – from shoppable changing room mirrors to gesture-controlled screens.  Located in premium shopping centre Chatswood Chase in Sydney, The Edit showcases four emerging Australian brands over several months, kicking off with womenswear label Bondi Born, followed by My General Store, First Nations

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