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Can Japan’s Aeon become a global juggernaut?

Being the dominant mall operator in a territory isn’t necessarily a matter of operating the most malls – it’s a matter of operating the best ones. As Japan’s Aeon Mall sets out to conquer the hearts, minds and wallets of consumers in Southeast Asia, it is finding that quality rather than quantity is where the emphasis has to be. Never more so than now, as the industry emerges from two years of Covid restrictions that almost crippled it, and hungry competitors are proceeding with plans to