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How Indian online retailer Singh Styled is catering to Sikh customers

Seven years ago, Sikh man and Singh Styled founder Charanjeev Singh was struggling to find high-quality turbans and beard care products that met both his style and religious and cultural needs.  He also wanted a style guide to complement his modern lifestyle, yet keep him close to what he cherishes the most – his unique identity and his roots. So in 2015, Singh launched the world’s first grooming and styling platform for today’s Sikh man. The website focuses on three specific cate