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The last-mile risk of modern retail

Most consumers across Asia-Pacific are dissatisfied with delivery processes.
Last month, I spoke at length with senior executives of two multinational retail businesses. One was in the quick-service restaurant sector and the other in sustainable health and beauty products. It would be hard to find two retail categories as diverse by nature, so that is what made one common conclusion of the two so noteworthy. At some point, each conversation turned to the importance of maintaining control over the customer experience. In the case of the QSR business, we talked about the r