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Why growth markets like Egypt, India, Kenya are the next big opportunity

The digital commerce space is booming like never before, and according to a recent report from Accenture, it’s only going to get bigger.  The report reveals that a staggering one billion new shoppers are set to enter the arena, transforming the way we buy and sell goods and services.  Living in Bangladesh, Egypt, Ethiopia, India, Indonesia, Kenya, Nigeria, and the Philippines, these digital consumers are between the ages of 6 and 26 and represent 36 per cent of the aforementioned