F&F, the clothing brand owned by British retailer Tesco, has made its first entry into the Philippines.

The brand, in partnership with Stores Specialist Incorporated, has opened three stores in the country and plans to expand to 10 by the end of this year.

“These new stores, as well as our recent opening in the Middle East, show how committed we are to making F&F a truly global affordable fashion brand,” said F&F CEO Jason Tarry.

Launched in the UK and Republic of Ireland in 2001, F&F is now available in many countries globally including Czech Republic, Poland, Hungary, Turkey, Slovakia, Malaysia, Thailand, China, South Korea ,Saudi Arabia, Georgia, Kazakhstan, Switzerland and Gibraltar, Dubai, Bahrain and Jordan.