A Bangkok Mi store has been announced, not long after the Chinese electronics brand Xiaomi launched in Thailand.

The authorised Bangkok Mi store will open on October 8, in partnership with Fanslink, at Imperial World Samrong.

Xiaomi is also strengthening its service network, entering into an after-sales support agreement with VST ECS, which has 10 outlets in Thailand.

Senior VP with Xiaomi, Wang Xiang, said the brand is planning considerable presence in the country, expecting it to become a key regional market over time.

“We are all very excited to have this momentum in Thailand and to continue bringing new products with great technology to the people at price points that provide outstanding value,” said Wang.