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Mark Greeven

Mark Greeven is Professor of Innovation and Strategy at IMD. Drawing on a decade of experience in research, teaching and consulting in China, Mark explores how to organize innovation in a turbulent world. He has been collaborating with innovative Chinese companies and entrepreneurial multinationals to explore novel ways of organizing, accelerating corporate innovation, designing business ecosystems to thrive on uncertainty. He is a fluent Chinese speaker.

From the author

How China’s retail revolution could change the way the world shops

What will China’s “retail revolution” bring to the rest of the world? Here are five concepts for global consumers to be ...