Italian luxury mosaic company Sicis opened its first flagship store in Hong Kong – in downtown Wan Chai – its fifth store in Asia. The design of the showroom over two levels at the feet of Queen’s Cube adds appeal to the Queen’s Rd East neighbourhood, where the historical Blue House and Wan Chai Market are also located. Designed by renowned architect Khuan Chew of KCA International, whose works include the Burj Al Arab hotel in Dubai, the exterior of the Sicis showroom features t
wo massive installations, a high heel shoe and large vase in gold, red and white mosaics, a design theme fusing oriental and Italian influences.
Inside the showroom are series of artistic mosaics for walls and floors, and a range of designer furniture.
The showroom in Hong Kong brings to 23 the company’s number of shops and showrooms worldwide.
Sicis resident area manager for greater China, Emanuele Travagliati, said the Hong Kong showroom will help the group grow its market share in southeast Asia and also access the Mainland China market where demand for luxury mosaics is rising on the back of a booming property sector and increasing affluence.
“Hong Kong is a strategic location for Sicis given its importance in the Asian and China markets,” said Travagliati.
“The ease of doing business here and the rule of law and simple tax regime also contributed to our decision to open in Hong Kong,” he added.
Hong Kong’s international status makes it a perfect location for people looking for artistic interior design, including luxury mosaics. The city’s advantages, alongside its proximity to the mainland China market, add further appeal to companies like Sicis which are seeking to expand into Asia, says Andrew Davis, associate director-general of investment promotion.
Sicis was established by Maurizio Leo Placuzzi in 1987 in Ravenna, Italy. Today, the company runs 23 showrooms or shops worldwide. In Asia, Sicis can also be found in Tokyo, where it has two showrooms and in Seoul and India.
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