Uniqlo’s online shopping site www.uniqlo.com is now live for customers throughout the US.

The Japanese apparel giant’s full line of signature products will be available to ship to anywhere in the US including Alaska and Hawaii.

“Opening up our ecommerce store, and making our innovative clothing available to the entire US, is an important part of our long-term growth strategy to be the world’s number one retailer,” said Uniqlo USA CEO Shin Odake.

“As we continue to look for opportunities to open more stores around the country, this will now give millions more people the opportunity to experience our products and brand values until we open a store near you,” he added.

Uniqlo is offering some products exclusively online, such as men’s ultra light down jackets and oxford long-sleeve shirts, women’s ultra light down parka and corduroy easy knit leggings in large sizes not available in store, and men’s easy care long sleeve shirts available in 115 sizes (only six sizes currently in stores).

The online shop features a recommendation engine that remembers customer’s favorite products, colors, styles, and uses the information to build a better list of preferences each time they visit the site. It also offers opening special promotions and products for men and women such as US$9.90 Japanese engineered denim.

Uniqlo currently has five US physical stores including newly opened stores in San Francisco at 111 Powell St and Uniqlo Westfield Garden State Plaza in Paramus, NJ. Other US locations include Uniqlo Soho, Uniqlo Fifth Avenue and Uniqlo 34th Street in Manhattan.

Uniqlo is targeting US$10 billion sales in North America by 2020, and anticipating opening 20-30 stores annually.

GB