Jeweller Ming Fung opened its first OMAS multi-brand fine jewellery flagship store in Hangzhou.

The flagship store brings together six luxury jewellery brands from Italy including Gucci, Damiani, Pasquale Bruni, Salvini and OMAS.

It is the first specialty fine jewellery shop for Italian premier luxury brand Gucci and the very first store for Pasquale Bruni and Salvini in the Greater China region.

“Every piece of jewellery displayed in the store embodies the artists’ imagination and exquisite craftsmanship,” said OMAS CEO Werner Schuppisser.

Ming Fung executive chairman Wong Chi Ming said more flagship stores will be opened in different cities across China in the near future.

“We believe an eye-catching grand opening of our flagship jewellery stores can quickly establish consumer recognition of the group’s jewellery as a preferred fine jewellery shop in China,” said Ming.

Established in 1989, Ming Fung has retail businesses in China and supplies diamonds to distributors in the US and Europe.

GB