Australian fashion chain enters India

Australian high-fashion, accessories and handbags brand Colette is expanding to India, planning to open large format stores.

It has signed an exclusive, 10-year partnership with Gurgaon-based Brand Access to open 60 stores over the next two-and-a-half years.

“The first store will come up in Mumbai this month-end,” said Brand Access MD Arka Dhar.

Colette was established in 2010 and operates 90 stores in Australia and New Zealand.

Brand Access provides seamless market entry to brands aspiring to increase their global footprint. It has already partnered with brands including Colcci and Blake & Company.

“Our target is to bring in two non-competing brands into India a year,” Dhar said.

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