British footwear brand Kat Maconie is expanding into China through partner Phoenicia International Trading.

The partners plan to open 10 stores by 2015, the first in September in Yanlord Plaza in Chengdu, followed by Shanghai and Beijing stores.

The physical stores will be complemented by a transactional website.

Phoenicia International Trading will also develop the brand in Hong Kong, Taiwan and Macau.

Launched in 2009, Kat Maconie has grown quickly and is now sold in boutiques and department stores worldwide.