Forever 21 opens in Macau

US-based fashion brand Forever 21 has added Macau to its international footprint.

The store at Yellow House, close to Macau’s iconic Ruins of Saint Paul spans more than 19,500 sqft and offers apparel, accessories, lingerie as well as shoes, along with sub-brands like 21Men.

“We strategically chose the vibrant and fashion-forward Macau to introduce the brand further to China and the Asia market,” said Linda Chang, Forever 21 general merchandise manager.

The Macau store adds to Forever 21’s over 600 stores in the US, Canada, mainland China, Hong Kong and Europe.

Forever 21 CEO Don Chang says the company plans to double its size over the next three years as it vies to compete with H&M of Sweden and Zara of Spain.

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