M&S opens southern Indian flagship

British department store giant Marks & Spencer has opened a new flagship in India.

The latest in a planned Indian network of 41 stores, the 14,500 sqft store is at Jubilee Hills in the Southern Indian city of Hyderabad. M&S says it will open two more stores in the city before Christmas, making it one of the top priority markets in the nation.

Speaking from Hyderabad at the store’s official opening, Venu Nair, MD of Marks & Spencer Reliance India, said growing the company’s presence across South India is an important part of its ongoing strategy to build a leadership position in India.

“Hyderabad is an exciting city for Marks & Spencer and we’re delighted to be extending our reach across the city with our new flagship store at Jubilee Hills today. This year, our footprint in Hyderabad will increase four-fold from 15,900 sq ft to about 60,000 sq ft.

“Our new store is designed to delight and excite our customers and it’s a pleasure to bring our extensive range of exceptional quality, innovative clothing and beauty ranges to more customers across Hyderabad.”

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The new store offers customers “an inspiring, international shopping experience, showcasing M&S’s exceptional quality, stylish autumn collections across Menswear, Womenswear, Lingerie and Beauty”, the company said.

The store will offer merchandise like easy to iron trousers in Powder Blue priced at Rs. 2799, Cotton Rich Quick Iron Shirts starting Rs. 1399 only to everyday suits and jackets priced at Rs. 3999 onwards for men.

In Womenswear, a fresh, sleek minimal feel dominates the tone of the Autumn 14 collection. Trend-led wearable fashion pieces including the bohemian Indigo Floral Kimono Top, the M&S Collection Flippy Skirt in aquamarine and wardrobe staples like the black M&S Collection Lace Yoke Velour Skater dress will be available at the store.

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M&S Jubilee Hills also showcases a dedicated beauty offer of skincare, fragrance, bath and body product ranges like the Vintage Forget Me Not Moisturiser from the Floral Collection at Rs. 399 only, Body Butters in various fragrances like Aloe Vera, Mango, Shea Butter, Lime at Rs. 999 only. The men’s portfolio offers the hugely popular Woodspice range of an aftershave, moisturizer and antiperspirants.

M&S will open a 19,800 square feet store at Prestige Kukatpally shopping mall and a 6,000 square feet store at the GVK One shopping mall by December 2014.

 

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