Lab Concept and Snaptee are presenting a pop-up t-shirt exhibition and gallery, “Made in Hong Kong,” at the Lab Concept mall in Queensway, Admiralty until July 17.
In collaboration with some of the city’s most prolific and creative Instagrammers, fans are able to use fascinating and detailed photos of Hong Kong to design bespoke t-shirts using the Snaptee app in-store, or on their own phones and tablets.
Snaptee, one of Hong Kong’s first digitally-led fashion start ups, is a mobile app which allows users to upload their own photos, illustrations and designs onto t-shirts where they can experiment with different colors, layouts and patterns, before sending the result to be printed on a variety of tops, including mens, womens and kids t-shirts, sleeveless tops and hooded sweaters.
The Lab Concept x Snaptee ‘Made in Hong Kong’ pop-up is an opportunity for visitors to tell their own story and realise their own creativity.
Lab Concept is a contemporary lifestyle retail destination, bringing Hong Kong the best handpicked and dynamic fashion, beauty and lifestyle brands from all over the world, including Topshop, Topman, Mo&Co, Urban Outfitters, and American Apparel, in a fun and experiential environment. From their mall at Queensway to multiple key locations across Hong Kong, including Central, Times Square and Ocean Terminal, they are staying true to their vision of “Where Style meets Accessibility..