Models at launch of iDecorate’s ‘gallery’ store

Hong Kong models Angie Ng and Cara G attended the launch of online affordable-luxury retailer iDecorate’s “gallery” store in Times Square.

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On a two-week rotation, the store features more than 2000 decorative gift and home items from www.idecorateshop.com.

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Other guests at the launch included fashionistas Natalie S, Natalie Söderström and Paul S along with Jasmine Smith of Raven + Rose lingerie shop, which will have its latest collection available  through iDecorate.

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As a special launch offer until the end of next month, shoppers buying more than $1500 in products will receive gift of original iDecorate-branded teaspoons.

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Meanwhile, iDecorate has been expanding its own label as well as widening its brands from overseas, including Ahoy Trader, Antoinette Ferwerda, DanielleX, Greenhouse Interiors, Kip&Co Bedding, Ninnho Towels and Sack Me. Its range includes art, cushions, stationery, dinnerware, bedding, rugs and vases.

The company also provides sourcing, styling and interior-design services for retail and individuals. Clients include Hermes, HSBC, IWC Watches and Quintessentially.

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