Malaysian cafe chain OldTown Group is launching its OldTown White Coffee brand in Shanghai.
It has signed a licence agreement with Shenzhen Kopitiam Asia Pacific (SZKAP) for setting up a network of outlets in Shanghai.
SZKAP is wholly owned by OTK (HK) Investment, which is a holding company fully owned by OldTown Singapore.
OldTown says the five-year licence takes effect from the end of this month, with an option to renew for two consecutive five-year terms.
SZKAP has the exclusive right to grant sub-licences.
Established in 1999, OldTown is Malaysia’s largest halal-certified kopitiam restaurant chain.