L’Occitane plans pop-up cafe

French fragrance retailer L’Occitane plans to open a pop-up cafe, named A Journey in Every Sense, at Ion Orchard between July 3 and 16.

Launching in collaboration with dessert specialist Janice Wong, it will feature her creations with such ingredients as cherry blossom, verbena, bergamot, rose and almond. Being promoted as a Province experience, the cafe also feature a skincare and bodycare texture bar allowing consumers to sample products, as well as 360deg VR exploration of the French region.

At home in France, L’Occitane lately created a lifestyle pop-up concept including an essential oils distillery, restaurant, coffee and cocktail bar.

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