Thai-owned New York deli concept Dean & DeLuca has made its Malaysian debut at Pavilion in downtown Kuala Lumpur.

Officially opened yesterday, the store is expected to attract shoppers with a premium cafe and restaurant offer, along with packaged foods to go.

While the company is struggling in the US having closed a majority of its stores there over the last year or so, it is expanding in Asia. New outlets recently opened at Bangkok’s Suvarnabhumi airport, on both air and land sides, and a store is scheduled to open soon at Hong Kong International Airport.

Dean & DeLuca also has stores in the Philippines, and several Middle Eastern markets.