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Analysis: Bangkok shopping centre Platinum looks to restore its lustre

In the heart of Bangkok, Platinum Fashion Mall is alive again, much to the delight of the city’s legion of fashion shoppers, mom-and-pop retailers and, without doubt, tourist hordes that will be returning in the second quarter as the country opens up. It’s been a miserable two years for this veritable beehive of a vertical mall, despite its huge popularity and the uniqueness of its market position. Platinum sells to both consumers and retailers, so it is often referred to as a ‘wholesale m