DFS Group has relaunched its freshly remodelled T Galleria Beauty by DFS at the Galaxy Macau resort, its largest in the Chinese territory.
The 20,000sqm store offers more than 70 skincare, makeup, fragrance, and haircare brands, as well as new and emerging brands and is decorated in a floral theme.
Customers can purchase brands including The Ordinary, Davines, and Christophe Robin at the store, which has added 30 new brands to its lineup, which are also available through its Macau travel retail network.
DFS notes the Galaxy Macau location will be its first shop to include an in-store live-streaming studio, with the intention of giving customers the chance to interact with brand ambassadors and KOLs both online and in-person.
In addition, the store will have digital features like mobile points of sales dispersed throughout the space to speed up and improve the checkout process.
“Featuring a refreshed brand line-up and product assortment as well as all new in-store services, there is something for everyone to indulge in and leave the store looking and feeling their best,” said Johan Pretorius, MD for Macau at DFS Group.
The T Galleria Beauty by DFS was first opened in 2015 as the retailer’s first standalone beauty concept store. In 2018, the group also launched two new T Galleria Beauty stores, T Galleria Beauty MGM Cotai and T Galleria Beauty MGM Macau.