Vivienne Westwood has unveiled its first flagship store in mainland China, bringing together fashion, hospitality, and dining under one roof in Beijing’s Huamao district.
Spanning four stories, the boutique combines raw industrial finishes with sustainable materials to create an avant-garde space that reflects the British fashion house’s aesthetic.
The store offers the brand’s full product range across womenswear, menswear, accessories, and classic and seasonal jewellery.
On the third floor is Vivienne Westwood Club, a 54-seat restaurant centred around a marble bar with a distinctive gold-veined finish. The space features dark timber interiors, banquette seating, and a chef’s table for up to eight guests.
The restaurant serves European-inspired cuisine with Chinese influences, offering dishes such as Grilled Avocado Shrimp Salad and Burrata ‘Clouds of Summer’, alongside cocktails, desserts, and bar snacks.
On the lower ground floor is a minimalist bridal salon which showcases the made-to-order Bridal 2026 collection, comprising 14 gowns, separates, and accessories handcrafted in England and Italy.
At street level, a Vivienne Westwood Cafe offers takeaway beverages and light snacks.
Andreas Kronthaler, creative director of Vivienne Westwood, said Beijing’s rich history and cultural heritage made it a fitting location for the brand’s first mainland China flagship.
“What a great moment for our company to be present in Beijing and be able to offer the spectrum of the Vivienne Westwood world.”
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