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Ashley Song

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Convenience stores in South Korea outperform supermarkets

The slump in fortunes at large discount stores is continuing and the growth of convenience stores in South Korea is accelerating in line with social changes.

The ‘Flex’ consumption trend: spend and boast

One in two South Koreans in their 20s and 30s positively perceice the “flex” consumption trend, in which people boast while splurging on expensive products.

The newest South Korean retail trend: crowdfunding

While South Korean retail companies are competing over speed in the delivery market, the crowdfunding market is rising as the new form of consumer activity in the country.

South Korea’s GS25 launches parcel service

GS25 has launched a new “half-priced” delivery service, promising discounts of up to 65 per cent.

Men wearing make-up driving K-beauty boom

Men wearing make-up – once a practice unique to TV stars and celebrities – is becoming a part of popular culture in South Korea.

Shinsegae launches Select Shop for South Korean designers

Shinsegae’s Select Shop will specialise in South Korean designer brands on its S.I.Village online shopping portal.

Korean mall owner opens dog lounges for shoppers

Shinsegae Group has opened the country’s first ‘dog lounges’ for customers and their pets in a mall.

Amazon Global Selling to take Korean products everywhere

Amazon has revealed plans to help South Korean sellers make international sales via its Amazon Global Selling program.