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Heather McIlvaine

Heather McIlvaine is features and premium editor - retail at Inside Retail. In her nearly four years writing for Inside Retail, Heather has traveled to Shenzhen to cover the epic Chinese shopping event Single’s Day, doggedly reported the details of Amazon's launch in Australia, toured the biggest office supplies store in the world to understand the future of physical retail, dissected the 'Instagram aesthetic' with three brands that embody the look and followed the local fashion industry's pivot to making PPE during Covid-19. An LA-native who now lives in Melbourne (via Munich), she could happily survive on a diet of good tacos, coffee and beer and welcomes local recommendations for all three.

From the author

Why Vinomofo is looking beyond wine sales for future growth

The online wine retailer's recent acquisition of food-and-drink festival business Revel will enable it to diversify its ...

Alert but not alarmed: Retail experts react to Omicron

Will the emergence of a new Covid variant cause a return to international border closures and national lockdowns? Expert...

‘We were on a knife’s edge’: Greenlit Brands’ Michael Ford talks turnaround

After nearly falling into administration due to an accounting scandal at its parent company Steinhoff International in 2...

Aussie streetwear brand Afends unveils new concept store in Melbourne

The brand is opening a new concept store in Melbourne’s QV shopping centre this week, and it's just the start of a bigge...

How lifestyle brand Matilda Life is tapping into demand for Australian-made

Jo Mercer is hoping to reverse the decline of Australia’s manufacturing industry with the launch of her locally made lif...

‘Not enough to stop paid advertising’: Inside Lush’s decision to quit social

The move is expected to cost the company £10 million in the short-term, but Lush said it’s a case of putting people over...

How Aussie activewear brand LSKD did a month’s worth of orders in 24 hours

The online retailer has been preparing for its weeklong Black Friday Festival for an entire year, and the hard work is f...

Immersive stores and the future of sneakers: Q&A with sneaker brand Subtype

We speak with Subtype GM Liam Robson about designing the brand’s high-end shops and expanding beyond the Australian and ...

Millions of toys are thrown away each year. This retailer has a solution

Eco-friendly retailer's new initiative aims to reduce the millions of toys that are thrown in the bin each year, and hel...

Meet Outer – the US outdoor furniture brand curing ‘wet butt syndrome’

The online retailer has just launched in Australia, bringing its clever product design, desire to get people outdoors, a...