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Jonathan Reeve

Jonathan Reeve is a consultant and author who helps businesses to master the art of e-commerce fulfilment. He has worked in retail businesses on three continents for over 17 years and was part of the team that developed the operating model for Tesco.com.

From the author

How FMCG brands can capitalise on the DTC boom

With a strong upswing in direct-to-consumer sales, how can FMCG companies secure their slice of the pie?