Free Subscription

  • Access 15 free news articles each month

Professional

Try one month for $4
  • Unlimited access to news,insights and opinions
  • Quarterly and weekly magazines
  • Independent research reports and forecasts
  • Quarterly webinars with industry experts
  • Q&A with retail leaders
  • Career advice
  • 10% discount on events
User Image

Sufiana Sharuddin

Sufiana Sharuddin is a fashion writer. She covers a variety of topics within the industry, including merchandising, technology, trends and current affairs for data platform Omnilytics.

From the author

How Taobao became Southeast Asia’s go-to for home and furniture

Just two years ago, Taobao took the leap and expanded its home and living category offline, establishing two physical st...

A tasty combo: When food and beauty collide

‘Food x beauty’ brand collaborations started in Korea and have now spread to the US. The quirky and seemingly unlikely ...

NFTs: The new darling of the global fashion and design industries

Non-fungible tokens are trading like wildfire, selling everything from GIFs to virtual Gucci bags. These collectables ar...

Bottoms out: The rise of Zoom fashion

From detailed tops to elevated loungewear, here are the latest fashion trends, thanks to the rise of video conferencing.

Analysis: Why the future of fashion is sustainable

For brands to truly be sustainable, they to go beyond changing the supply chain but revisiting the retail calendar.

Welcome to cottagecore, quarantine’s new fashion trend

In these difficult times, a trend taking shape among young consumers is to dress to an aesthetic based on the notion of ...

Webinar is only for Professional subscribers

Become a Professional for only $4 Already member? Login
  • Unlimited access to news,insights and opinions
  • Quarterly and weekely magazines
  • Independent research reports and forecasts
  • Quarterly webniars with industry experts
  • Q&A with retail leaders
  • Carrer advice
  • Exclusive masterclass access.Part of Retail Week 2021