Longchamp Archives - Inside Retail Asia
The Shoppes at Marina Bay Sands has created a host of activities for shoppers to “rediscover luxury” in celebration of the Fall Winter 2019 fashion season.
French handbag label Longchamp sees the China and US markets as key in boosting its global sales.
Longchamp Japan has launched its largest store for Asia with a flagship in Shibuya, Tokyo.
Longchamp Singapore has re-opened its revamped Ion Orchard boutique, its largest store in Southeast Asia.
Luxury brands in China are investing heavily into e-commerce channels.
Longchamp China has opened a flagship store at Shanghai’s Kerry Center, with plans to expand.
The closures of retail and luxury brand giants on China’s e-commerce platforms indicate that retail competition is no less fierce online than offline.
Indonesians are now Asia’s foremost online buyers of luxury goods, according to the Asia Luxury Index.
Italian fashion house Valentino is about to enter India.
Longchamp Asia is scaling up its business, recognising that 50 per cent of its customers are Asian.
LS Travel Retail has won the rights to a second Longchamp boutique at Singapore’s Changi Airport.
French luxury handbag brand Longchamp plans to ramp up its presence in China. Without giving a specific target number of stores, Longchamp CEO Jean Cassegrain said it plans to open more stores in the world’s second largest economy. Longchamp currently has 20 stores in China, opened since it entered the market in 2006. Last year, it shuttered two stores but opened six in the market. While rivals including Gucci and Louis Vuitton are putting the brakes on further expansion to preserve the…