Spanish fashion brand Suiteblanco is to mark its Philippine debut with a store at SM Aura Premier.

Suiteblanco’s operation in the Philippines will be operated by SM Retail Group.

“We have conducted a market review of the Philippines and we have reckoned the SM Group as a highly diverse business conglomerate specialising in the retail industry,” said Suiteblanco in a statement.

“Their joint ventures with Forever 21 and Uniqlo relatively crafted a good record of brand acquisitions, hence, Suiteblanco chose to forge a franchise agreement with the SM Group.”

Suiteblanco specialises in fast fashion and caters to young men and women with an uninhibited urban spirit. Its presence is spread across 23 countries worldwide.