Ferragamo in China expansion spree

Luxury brand Salvatore Ferragamo continues to grow and expand in international markets, with a host of new store openings in China this year.

The “Made in Italy” label has opened mono-brand boutiques at L’Avenue and Times Square shopping centres in Shanghai, Center 66 in Wuxi and Times Square in Dalian.

Each of the new boutiques features Ferragamo’s signature style and elegance, with a decor that reflects the design concept of Salvatore Ferragamo stores around the world.

Ferragamo has continued to pursue travel retail openings as well, with new store openings in the Shanghai Hongqiao, Hangzhou and Shenyang airports, in addition to the recently unveiled Shenzhen airport.

Thanks to these new openings, Ferragamo has further strengthened its presence in mainland China, where it has been active since 1994 and currently boasts 55 retail stores and 20 travel retail doors.

Overall, the group currently has 75 stores in 36 cities in mainland China.

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