Six design trends driving retail in 2015

Creating dramatic impacts from simplicity is the new black. And it doesn’t look like it’s going to stop just there in the upcoming year.

Singapore interior design consultancy Prozfile has revealed six key interior design trends which it believes will be driving consumer demand – and thus retail merchandising – in the year ahead.

Prozfile says today’s generation of home buyers are travelling more and becoming more exposed to the latest international trends via the internet.

“They also knew exactly what they want in their homes. Instead of just simply buying a house, more and more buyers are buying properties based on their exterior and interior designs. These days, planning and design starts right from the beginning. Gone are the days where you simply purchase an empty house and worry about the interior design later,” explains Prozfile’s Cadine Lim.

Her design team has identified six key design trends to watch out for in 2015.

Prozile design

From the unique characters and charming details of it, we will say it’s going to be a year of personality, serenity and versatility.”

The six trends:

1.     Brass is the new class

More and more interior designers are using brass as one of their interior highlights. When done right, brass not only looks classy but timeless too. Brass is one of the rising trends, particularly in the kitchen, bath tubs, lamp stands and other ornamental pieces. Since it has been gathering the nods from industry experts in 2014, we foresee it to be one of the hottest trends in 2015. If you have not yet implemented this, now is the perfect time.

2.     Floral Influence

We have seen these floral designs and chint textiles in the 80s – now they are back! Floral textiles makes a great option for any new designs. They have not only taken over the fashion design world, but also the interior design world, and since they overlap in more than one market this trend has the staying power.

3.     Pastel hues & watercolours

A must-have hue for fabrics and walls, pastel hues and watercolours with soft, undefined edges and lightweight materials reminiscent of water are expected to be the in-thing in 2015. For finishes, mirrored finishes and materials that appear pearl-like, opaque or milky will be the next big favourite.

4.     Lighter-tone woods

Thanks to the overzealous use of gloomy lumber over the past few years, light, fresh looking, honey-toned woods have taken over the trend. Oak and Cherry woods are the in-thing as they are both fantastic in durability and aesthetic appeal. Home owners will opt for high quality versions that not only make a good investment, but are an elegant and exquisite show piece for generations to come.

5.     Rustic and retro styles

Next year will be the year for reinventing classy luxury and versatility. With their inviting colours, rustic and retro themes are anticipated to be popular for creating functional living spaces. There will be a surge of reusable and recyclable ideas in terms of design and decoration, and these styles will add an individual look for those looking to instil self-identity into modern interiors. A popular trend for some time in the international arena, these trends will remain popular on the local scene for the next few years as more home owners opt for increased self-identity.

6.     Soft Black & White

A well-known pairing which has become the staple and default colours in interior design. Gone are the harsh tones, instead we will be seeing a shift to softer tones of black and white which is more comfy and relaxing on the eye in the upcoming year. An almost timeless trend, these softer tones look like they are going to stay for a long time.

 

You have 7 articles remaining. Unlock 15 free articles a month, it’s free.