Hong Kong-based designer Marie France Van Damme, known for her resort fashion and swimwear, will open a second store in Hong Kong in December.
At Elements shopping mall in Kowloon’s International Commerce Centre, it is her seventh store internationally.
Van Damme says she plans to stage a series of events to mark the opening and unveil an in-store campaign featuring her latest resort collection, photographed in Hong Kong by Herbert Ypma.
Claude-Alain Descamps, formerly a manager of VIP relations and head of personal shopping at Mytheresa.com, has joined the label as brand and VIP relations manager.