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Tong Van

Tong Van was born and educated in Vietnam and travels around Southeast Asia frequently. A graduate of Ho Chi Minh City Law School majoring in Legal English, Van has been a content writer for several years. With Inside Retail Asia she has researched the Top 50 Innovative Retail Leaders in Hong Kong for three years running and writes news. Her retail interests include fashion, health & beauty and food.

From the author

Tricker’s opens first China service centre inside Shanghai boutique

Tricker’s service centre in China will be operated by the Eternity Studio, whose founder, Sheng Young, is one of the fir...

Tamjai SamGor Mixian to launch in Japan

The noodle chain aims to double its store network to 330 by 2024, including 25 new Japan stores and 15 restaurants in Au...

McDonald’s unveils its China headquarters flagship, launches first NFT

The Cube-style flagship store is the brand's first restaurant in Mainland China to apply for LEED platinum certification...

Scotch & Soda plans new stores in capital cities, including in Asia-Pacific

The expansion plan will see the opening of 15 new brick-and-mortar stores and seven shop-in-shops across key cities.

Flash Coffee launches Singapore flagship

Tech-enabled coffee chain, Flash Coffee, has unveiled the store design of its Singapore flagship at Orchard Gateway.

L’Occitane opens world-first green store concept in Australia

L’Occitane Green Store has been converted from its Westfield Bondi Junction store in partnership with the Green Building...

Siam Piwat takes Thai retail concepts to Malaysia with Pavilion Group

Dubbed ‘Discover Siam’, the store is situated on the third floor of the shopping centre, spanning 1200sqm.

WatchBox opens in eight new cities, including Tokyo

WatchBox currently has a presence across Dubai, Hong Kong, Neuchatel, Singapore and the US.

​​MCM Hong Kong opens new store with fresh look

Store furnishings combine silver hairline metal elements with antique grey velvet in shiny surfaces

Squid Game star named as Louis Vuitton global ambassador

Prior to the new journey with the brand, she made her appearance at Louis Vuitton's runway in 2017 for its ready-to-wear...