Juice Hong Kong in Adidas collaboration

Adidas has teamed up with sneaker boutique Juice Hong Kong for their first-ever collaboration, a new NMD silhouette, the Racer.

Initially, the new black Alienegra offering used the Clot-themed aesthetic, but a week later  Juice has added a limited-edition white version with the same detailing, including the marbled laces.

Juice Hong Kong - Adidas 1

Billed as one of the first Adidas Consortium Sneaker Exchanges of the year, customary branding is in place with the handshake logo emblazoned on the insole while the tongue sports Consortium tabs as usual.

The Juice HK x Adidas NMD Racer is scheduled to make its debut exclusively at Juice Hong Kong on Saturday. Its global unveiling will follow a week later at select Adidas Consortium accounts.

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