Osaka-based drugstore Maruya has made its international debut in Hong Kong with its first store in Sheung Shui, a prominent ‘border town’ notorious for parallel traders.

The drugstore will feature imported Japanese goods including cosmetics and daily necessities, at the same price as in its Japanese stores. Additionally, consumers can also make customised requests for specific medicine and the retailer will offer an independent quotation and arrange the logistics and delivery direct from Japan.

Amidst the low consumer confidence during the coronavirus crisis, the brand’s website strongly emphasises its quality assurance and its Japanese authenticity. 

For an opening promotion, Maruya is offering complimentary surgical masks with purchases.