Topshop and Topman Singapore is to close its last store in VivoCity and move online this Thursday (September 17).

Topshop and Topman brand manager Wing Tai Retail told The Straits Times that the brands will focus on an omnichannel retail strategy to suit consumer preferences, maintaining a presence on its own online store as well as on Zalora.

Last week, the brands ran a ‘limited time’ sale promotion where customers could get one free item for every two bought at its VivoCity store, to help reduce stock levels. A sign displayed in the store said it is moving out on September 17.

Topshop’s exit from Singapore follows the announcement of the closure of its 14,000sqft store in Hong Kong’s Central next month to move online, after seven years in the city.

Topshop and Topman entered Singapore with the first store at Orchard Road in 2000. The brands are managed by Wing Tai Retail, which also manage other international brands including Adidas, G2000, Dorothy Perkins and Uniqlo.